This will be your next car – SUBARU
Subaru in not a well known brand in Brazil. They are known from having a good engine and being expensive. These days people do everything on the internet, specially research abou something they’r interested in buying. That is why we had to do a great website from scratch. The intention is to show how the car works perfectly in every situation. It’s not just about the engine, but also about safety, stability and comfort. We explained these with metaphors. In which we compared Subarus symmetry with Heather Hansen and her beautiful art done with her body. Also, we had to show a little bit of innovation in technology. Since Subaru is seen by Brazilians as outdated. Its very intuitive and animated. We also did the mobile version.
