Loungerie inteactive iPad Ad
Loungerie is a very well known and refined lingerie store. They talk a lot about self esteem and how important it is to feel pretty every day. But nowadays everyone shops online and struggles to make some time to go to a store or a mall to try clothes and shop. But for intimate clothes, it’s very hard to get the right perception of how these lingeries ar gonna fit you.
The online store was redesigned and rebuilt for a better shopping experience.
To increase online shopping and giving the consumers a new shopping experience, we created two interactive ads. In one, they could swipe all kinds of lingerie the model on the picture was using. after choosing the right one, in took them directly to the online store.
On the other one they could choose their skin color and try every king on lingerie in front of the mirror, making their online shopping experience more realistic.
